Aje acknowledges the Traditional Custodians of the land on which we work, live and learn, and all Aboriginal and Torres Strait Islander custodians across Australia. We pay our respects to their Elders past, present and emerging. As we enter into discussions around sustainability, we recognise the leadership of all First Nations people around the world, and the deep connection to the land and wisdom the Aboriginal people of Australia have held for over 65,000 years.
Aje works with Aboriginal leader, mentor and Aje team honoree Yvonne Weldon, Chairperson of the Metropolitan Local Aboriginal Land Council and proud Wiradjuri woman, to ever-evolve our knowledge and understanding of community and culture. The team recognises the enormous enrichment that cultural exchange has brought.
Aje has always strived to authentically celebrate and represent Australia’s Aboriginal heritage and culture over the past 12 years across campaigns and collections. Aje regularly profiles Aboriginal artists and thought-leaders, and in 2016, collaborated with the estate of one of Australia’s most important and iconic Aboriginal artists Minnie Pwerle for the Resort 17 Awelye collection, showcased at the Gallery of New South Wales in Sydney.
“We are committed to being an active ally, and recognise that this requires social action.” Edwina Forest, Creative Director
In 2020 our Creative Director Edwina Forest collaborated with Marie Claire in an effort to help bring attention to the Uluru Statement From The Heart.
Being an ally requires ongoing reflection through listening and learning. With ongoing consultation, Aje will have some exciting initiatives to announce in 2021.
Read more about Aje’s guiding principles here.
Visit Aje on Level 1.